Business

Advertising

Showing 121 - 180 out of 732 books
Strategic Copywriting_cover
Strategic CopywritingEdd Applegate
2025
Strategic Copywriting
Strategic Copywriting
Edd Applegate
2025
Organizational Reputation Management_cover
Organizational Reputation ManagementAlexander V. Laskin
2024
Organizational Reputation Management
Organizational Reputation Management
Alexander V. Laskin
2024
Winning With Strategic Marketing_cover
Winning With Strategic MarketingDavid Altounian, Mike Cronin
2023
Winning With Strategic Marketing
Winning With Strategic Marketing
David Altounian, Mike Cronin
2023
Assemblage_cover
AssemblageEmmanuel Probst
2023
Assemblage
Assemblage
Emmanuel Probst
2023
Copywriting Third Edition_cover
Copywriting Third EditionGyles Lingwood, Mark Shaw
2022
Copywriting Third Edition
Copywriting Third Edition
Gyles Lingwood, Mark Shaw
2022
Political Advertising in the United States_cover
Political Advertising in the United StatesErika Franklin Fowler, Michael M. Franz, Travis N. Ridout, Michael Franz, Travis Ridout
2021
Political Advertising in the United States
Political Advertising in the United States
Erika Franklin Fowler, Michael M. Franz, Travis N. Ridout, Michael Franz, Travis Ridout
2021
Super Sonic Logos_cover
Super Sonic LogosDavid Allan
2021
Super Sonic Logos
Super Sonic Logos
David Allan
2021
How To Write An Inspired Creative Brief, 3rd Edition_cover
How To Write An Inspired Creative Brief, 3rd EditionHoward Ibach
2020
How To Write An Inspired Creative Brief, 3rd Edition
How To Write An Inspired Creative Brief, 3rd Edition
Howard Ibach
2020
No B.S. Guide to Direct Response Social Media Marketing_cover
No B.S. Guide to Direct Response Social Media MarketingDan S. Kennedy, Kim Walsh Phillips
2020
No B.S. Guide to Direct Response Social Media Marketing
No B.S. Guide to Direct Response Social Media Marketing
Dan S. Kennedy, Kim Walsh Phillips
2020
Covert Cows and Chick-fil-A_cover
Covert Cows and Chick-fil-ASteve Robinson
2019
Covert Cows and Chick-fil-A
Covert Cows and Chick-fil-A
Steve Robinson
2019
Advertising Theory_cover
Advertising TheoryShelly Rodgers, Esther Thorson
2019
Advertising Theory
Advertising Theory
Shelly Rodgers, Esther Thorson
2019
Building Brand Experiences_cover
Building Brand ExperiencesDarren Coleman
2018
Building Brand Experiences
Building Brand Experiences
Darren Coleman
2018
Brand Identity Breakthrough_cover
Brand Identity BreakthroughGregory V. Diehl
2017
Brand Identity Breakthrough
Brand Identity Breakthrough
Gregory V. Diehl
2017
Ultimate Guide to Facebook Advertising_cover
Ultimate Guide to Facebook AdvertisingPerry Marshall, Keith Krance, Thomas Meloche
2014
Ultimate Guide to Facebook Advertising
Ultimate Guide to Facebook Advertising
Perry Marshall, Keith Krance, Thomas Meloche
2014
The Best Digital Marketing Campaigns in the World II_cover
The Best Digital Marketing Campaigns in the World IIDamian Ryan
2014
The Best Digital Marketing Campaigns in the World II
The Best Digital Marketing Campaigns in the World II
Damian Ryan
2014
Audience_cover
AudienceJeffrey K. Rohrs
2013
Audience
Audience
Jeffrey K. Rohrs
2013
Werbesprache_cover
WerbespracheNina Janich
2013
Werbesprache
Werbesprache
Nina Janich
2013
Branded Beauty_cover
Branded BeautyMark Tungate
2011
Branded Beauty
Branded Beauty
Mark Tungate
2011
Managing Corporate Social Responsibility_cover
Managing Corporate Social ResponsibilityW. Timothy Coombs, Sherry J. Holladay
2011
Managing Corporate Social Responsibility
Managing Corporate Social Responsibility
W. Timothy Coombs, Sherry J. Holladay
2011
Designing for the Greater Good_cover
Designing for the Greater GoodPeleg Top, Jonathan Cleveland
2011
Designing for the Greater Good
Designing for the Greater Good
Peleg Top, Jonathan Cleveland
2011
Eating the Big Fish_cover
Eating the Big FishAdam Morgan
2009
Eating the Big Fish
Eating the Big Fish
Adam Morgan
2009
Brands of Faith_cover
Brands of FaithMara Einstein
2007
Brands of Faith
Brands of Faith
Mara Einstein
2007
Brands_cover
BrandsAdam Arvidsson
2006
Brands
Brands
Adam Arvidsson
2006
Invention in PR_cover
Invention in PRAdam Ritchie
2022
Invention in PR
Invention in PR
Adam Ritchie
2022
Boosting a New West_cover
Boosting a New WestJohn C. Putman
2021
Boosting a New West
Boosting a New West
John C. Putman
2021
The Social Impact of Advertising_cover
The Social Impact of AdvertisingTony Kelso
2018
The Social Impact of Advertising
The Social Impact of Advertising
Tony Kelso
2018
M-Powering Marketing in a Mobile World_cover
M-Powering Marketing in a Mobile WorldSyagnik Banerjee, Ruby Roy Dholakia, Nikhilesh Dholakia
2017
M-Powering Marketing in a Mobile World
M-Powering Marketing in a Mobile World
Syagnik Banerjee, Ruby Roy Dholakia, Nikhilesh Dholakia
2017
Advertising Diversity_cover
Advertising DiversityShalini Shankar
2015
Advertising Diversity
Advertising Diversity
Shalini Shankar
2015
What is a 21st Century Brand?_cover
What is a 21st Century Brand?Nick Kendall
2015
What is a 21st Century Brand?
What is a 21st Century Brand?
Nick Kendall
2015
Economic Issues Today_cover
Economic Issues TodayRobert B. Carson, Wade L. Thomas, Jason Hecht
2015
Economic Issues Today
Economic Issues Today
Robert B. Carson, Wade L. Thomas, Jason Hecht
2015
This Note's For You_cover
This Note's For YouDavid Allan
2015
This Note's For You
This Note's For You
David Allan
2015
Ad Critique_cover
Ad CritiqueNancy R. Tag
2011
Ad Critique
Ad Critique
Nancy R. Tag
2011
Pick Me_cover
Pick MeNancy Vonk, Janet Kestin
2010
Pick Me
Pick Me
Nancy Vonk, Janet Kestin
2010
Pick Me_cover
Pick MeNancy Vonk, Janet Kestin
2005
Pick Me
Pick Me
Nancy Vonk, Janet Kestin
2005
The Do-It-Yourself Lobotomy_cover
The Do-It-Yourself LobotomyTom Monahan
2002
The Do-It-Yourself Lobotomy
The Do-It-Yourself Lobotomy
Tom Monahan
2002
Creating Passion Brands_cover
Creating Passion BrandsHelen Edwards, Derek Day
2005
Creating Passion Brands
Creating Passion Brands
Helen Edwards, Derek Day
2005
Depth Public Relations_cover
Depth Public RelationsJohanna Fawkes
2022
Depth Public Relations
Depth Public Relations
Johanna Fawkes
2022
Ultimate Guide to Social Media Marketing_cover
Ultimate Guide to Social Media MarketingEric Butow, Stephanie Garcia, Roberto Blake, Amanda Robinson
2026
Ultimate Guide to Social Media Marketing
Ultimate Guide to Social Media Marketing
Eric Butow, Stephanie Garcia, Roberto Blake, Amanda Robinson
2026
Using Creativity and Data in Marketing_cover
Using Creativity and Data in MarketingTom Ollerton
2025
Using Creativity and Data in Marketing
Using Creativity and Data in Marketing
Tom Ollerton
2025
Market of One_cover
Market of OneRobin Bonn
2025
Market of One
Market of One
Robin Bonn
2025
Finding Your Creative DNA_cover
Finding Your Creative DNALinda Conway Correll George, Arpan Yagnik
2025
Finding Your Creative DNA
Finding Your Creative DNA
Linda Conway Correll George, Arpan Yagnik
2025
A Philosophy of Communication of Social Media Influencer Marketing_cover
A Philosophy of Communication of Social Media Influencer MarketingKati E. Sudnick
2023
A Philosophy of Communication of Social Media Influencer Marketing
A Philosophy of Communication of Social Media Influencer Marketing
Kati E. Sudnick
2023
Real Fantasies_cover
Real FantasiesPatricia Johnston
2023
Real Fantasies
Real Fantasies
Patricia Johnston
2023
Beautiful PR_cover
Beautiful PRSophie Attwood
2023
Beautiful PR
Beautiful PR
Sophie Attwood
2023
The Illusion of Choice_cover
The Illusion of ChoiceRichard Shotton
2023
The Illusion of Choice
The Illusion of Choice
Richard Shotton
2023
Charity Marketing_cover
Charity MarketingFran Hyde, Sarah-Louise Mitchell
2021
Charity Marketing
Charity Marketing
Fran Hyde, Sarah-Louise Mitchell
2021
The Human-Centric Workplace_cover
The Human-Centric WorkplaceSimone Fenton-Jarvis
2021
The Human-Centric Workplace
The Human-Centric Workplace
Simone Fenton-Jarvis
2021
Introduction to Advertising_cover
Introduction to AdvertisingEmmanuel Mogaji
2021
Introduction to Advertising
Introduction to Advertising
Emmanuel Mogaji
2021
Leveraged Marketing Communications_cover
Leveraged Marketing CommunicationsSukki Yoon, Yung Kyun Choi, Charles R. Taylor
2021
Leveraged Marketing Communications
Leveraged Marketing Communications
Sukki Yoon, Yung Kyun Choi, Charles R. Taylor
2021
Not Another Pair of Shoes_cover
Not Another Pair of ShoesAlexander Novicov
2021
Not Another Pair of Shoes
Not Another Pair of Shoes
Alexander Novicov
2021
Innovations in Magazine Publishing_cover
Innovations in Magazine PublishingSimon Das, David Stam, Andrew Blake
2021
Innovations in Magazine Publishing
Innovations in Magazine Publishing
Simon Das, David Stam, Andrew Blake
2021
Decoding Coca-Cola_cover
Decoding Coca-ColaRobert Crawford, Linda Brennan, Susie Khamis
2020
Decoding Coca-Cola
Decoding Coca-Cola
Robert Crawford, Linda Brennan, Susie Khamis
2020
Export & Expand_cover
Export & ExpandRupert Sutton
2018
Export & Expand
Export & Expand
Rupert Sutton
2018
Emotional Appeals in Advertising Banking Services_cover
Emotional Appeals in Advertising Banking ServicesEmmanuel Mogaji
2018
Emotional Appeals in Advertising Banking Services
Emotional Appeals in Advertising Banking Services
Emmanuel Mogaji
2018
Ultimate Guide to YouTube for Business_cover
Ultimate Guide to YouTube for BusinessThe Staff of Entrepreneur Media, Inc., Jason R. Rich
2018
Ultimate Guide to YouTube for Business
Ultimate Guide to YouTube for Business
The Staff of Entrepreneur Media, Inc., Jason R. Rich
2018
The Advertising Handbook_cover
The Advertising HandbookSean Brierley, Jonathan Hardy, Iain Macrury, Helen Powell
2018
The Advertising Handbook
The Advertising Handbook
Sean Brierley, Jonathan Hardy, Iain Macrury, Helen Powell
2018
Social Media Marketing_cover
Social Media MarketingAlan Charlesworth
2017
Social Media Marketing
Social Media Marketing
Alan Charlesworth
2017
Native Advertising_cover
Native AdvertisingDale Lovell
2017
Native Advertising
Native Advertising
Dale Lovell
2017
The Sale Begins When the Customer Says "No"_cover
The Sale Begins When the Customer Says "No"Elmer G. Leterman
2017
The Sale Begins When the Customer Says "No"
The Sale Begins When the Customer Says "No"
Elmer G. Leterman
2017
The People Business_cover
The People BusinessAnnabel Dunstan, Imogen Osborne
2017
The People Business
The People Business
Annabel Dunstan, Imogen Osborne
2017