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Showing 121 - 180 out of 700 books
Advertising Media Workbook and Sourcebook
Larry Kelley, Kim Sheehan, Donald W. Jugenheimer
2015
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Advertising Media Workbook and Sourcebook
Larry Kelley, Kim Sheehan, Donald W. Jugenheimer
2015
What is a 21st Century Brand?
Nick Kendall
2015
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What is a 21st Century Brand?
Nick Kendall
2015
The Best Digital Marketing Campaigns in the World II
Damian Ryan
2014
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The Best Digital Marketing Campaigns in the World II
Damian Ryan
2014
A Word from Our Sponsor
Cynthia B. Meyers
2013
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A Word from Our Sponsor
Cynthia B. Meyers
2013
It's Not Just PR
W. Timothy Coombs, Sherry J. Holladay
2013
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It's Not Just PR
W. Timothy Coombs, Sherry J. Holladay
2013
News Revolution
Umberto Lisiero
2013
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News Revolution
Umberto Lisiero
2013
The Daily You
Joseph Turow
2012
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The Daily You
Joseph Turow
2012
Ad Critique
Nancy R. Tag
2011
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Ad Critique
Nancy R. Tag
2011
Public Relations Writing Worktext
Joseph M. Zappala
2010
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Public Relations Writing Worktext
Joseph M. Zappala
2010
The 22 Immutable Laws of Branding
Al Ries, Laura Ries
2009
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The 22 Immutable Laws of Branding
Al Ries, Laura Ries
2009
Advertising Account Planning
Kelli S. Boling, Carol J. Pardun, Beth E. Barnes, Sheri J. Broyles
2025
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Advertising Account Planning
Kelli S. Boling, Carol J. Pardun, Beth E. Barnes, Sheri J. Broyles
2025
Copywriting Third Edition
Gyles Lingwood, Mark Shaw
2022
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Copywriting Third Edition
Gyles Lingwood, Mark Shaw
2022
A History of Advertising
Jef I Richards
2022
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A History of Advertising
Jef I Richards
2022
Public Relations Theory
Brigitta R. Brunner
2019
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Public Relations Theory
Brigitta R. Brunner
2019
Consumer Psychology in a Social Media World
2015
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Consumer Psychology in a Social Media World
2015
Organizational Reputation Management
Alexander V. Laskin
2024
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Organizational Reputation Management
Alexander V. Laskin
2024
Introduction to Advertising
Emmanuel Mogaji
2021
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Introduction to Advertising
Emmanuel Mogaji
2021
How To Write An Inspired Creative Brief, 3rd Edition
Howard Ibach
2020
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How To Write An Inspired Creative Brief, 3rd Edition
Howard Ibach
2020
Summary and Analysis of Contagious: Why Things Catch On
Worth Books
2017
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Summary and Analysis of Contagious: Why Things Catch On
Worth Books
2017
The PR Masterclass
Alex Singleton
2013
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The PR Masterclass
Alex Singleton
2013
Audience
Jeffrey K. Rohrs
2013
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Audience
Jeffrey K. Rohrs
2013
Managing Corporate Social Responsibility
W. Timothy Coombs, Sherry J. Holladay
2011
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Managing Corporate Social Responsibility
W. Timothy Coombs, Sherry J. Holladay
2011
Economic Issues Today
Robert B. Carson, Wade L. Thomas, Jason Hecht
2015
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Economic Issues Today
Robert B. Carson, Wade L. Thomas, Jason Hecht
2015
Strategic Copywriting
Edd Applegate
2025
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Strategic Copywriting
Edd Applegate
2025
Hispanic Market Power
Isaac Mizrahi
2023
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Hispanic Market Power
Isaac Mizrahi
2023
Earn a Million Plus
Bruce Cran
2021
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Earn a Million Plus
Bruce Cran
2021
Creative Expression and the Law
Nancy Whitmore
2021
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Creative Expression and the Law
Nancy Whitmore
2021
The Direct Mail Revolution
Robert W. Bly
2019
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The Direct Mail Revolution
Robert W. Bly
2019
The Social Impact of Advertising
Tony Kelso
2018
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The Social Impact of Advertising
Tony Kelso
2018
Pioneering African-American Women in the Advertising Business
Judy Davis
2016
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Pioneering African-American Women in the Advertising Business
Judy Davis
2016
Advertising Diversity
Shalini Shankar
2015
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Advertising Diversity
Shalini Shankar
2015
The Elements of International English Style
Edmond H. Weiss
2015
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The Elements of International English Style
Edmond H. Weiss
2015
The Experience Effect
Jim Joseph
2010
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The Experience Effect
Jim Joseph
2010
Yes!
Noah J. Goldstein, Steve J. Martin, Robert Cialdini
2008
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Yes!
Noah J. Goldstein, Steve J. Martin, Robert Cialdini
2008
The Bare Bones of Advertising Print Design
Robyn Blakeman
2004
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The Bare Bones of Advertising Print Design
Robyn Blakeman
2004
The Fall of Advertising and the Rise of PR
Al Ries, Laura Ries
2009
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The Fall of Advertising and the Rise of PR
Al Ries, Laura Ries
2009
Psychological Foundations of Marketing
Allan J Kimmel, Allan J Kimmel
2018
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Psychological Foundations of Marketing
Allan J Kimmel, Allan J Kimmel
2018
The Complete Copywriter
Alan Barker
2025
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The Complete Copywriter
Alan Barker
2025
Bildmagie - Die Codes der visuellen Kommunikation
Helene Karmasin
2022
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Bildmagie - Die Codes der visuellen Kommunikation
Helene Karmasin
2022
Consumer Culture And Tv Programming
Robin K Andersen
2020
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Consumer Culture And Tv Programming
Robin K Andersen
2020
Hello, My Name Is Awesome
Alexandra Watkins
2019
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Hello, My Name Is Awesome
Alexandra Watkins
2019
Export & Expand
Rupert Sutton
2018
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Export & Expand
Rupert Sutton
2018
How To Write A Good Advertisement: A Short Course In Copywriting
Victor O. Schwab
2016
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How To Write A Good Advertisement: A Short Course In Copywriting
Victor O. Schwab
2016
The Illusion of Choice
Richard Shotton
2023
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The Illusion of Choice
Richard Shotton
2023
Strategic Integrated Marketing Communications
Larry Percy
2023
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Strategic Integrated Marketing Communications
Larry Percy
2023
Beautiful PR
Sophie Attwood
2023
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Beautiful PR
Sophie Attwood
2023
Fashion Brands
Mark Tungate
2012
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Fashion Brands
Mark Tungate
2012
Social Media Marketing, Second Edition
Emi Moriuchi
2019
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Social Media Marketing, Second Edition
Emi Moriuchi
2019
Guerrilla Marketing, 4th Edition
Jay Conrad Levinson
2007
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Guerrilla Marketing, 4th Edition
Jay Conrad Levinson
2007
Think Like a Marketer, Train Like an L&D Pro
Bianca Baumann, Mike Taylor
2025
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Think Like a Marketer, Train Like an L&D Pro
Bianca Baumann, Mike Taylor
2025
Generation AI
Matt Britton
2025
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Generation AI
Matt Britton
2025
Guerrilla Marketing
Jay Conrad Levinson, Jason Myers, Merrilee Kimble
2024
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Guerrilla Marketing
Jay Conrad Levinson, Jason Myers, Merrilee Kimble
2024
250+ Best Practices for B2B Marketing Success
Alexander Kesler
2024
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250+ Best Practices for B2B Marketing Success
Alexander Kesler
2024
Ogilvy on Advertising
David Ogilvy
2023
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Ogilvy on Advertising
David Ogilvy
2023
Humanizing B2B
Paul Cash, James Trezona
2021
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Humanizing B2B
Paul Cash, James Trezona
2021
Brand Storytelling
Miri Rodriguez
2020
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Brand Storytelling
Miri Rodriguez
2020
Covert Cows and Chick-fil-A
Steve Robinson
2019
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Covert Cows and Chick-fil-A
Steve Robinson
2019
Affordable Interior Design
Betsy Helmuth
2019
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Affordable Interior Design
Betsy Helmuth
2019
The Advertising Handbook
Sean Brierley, Jonathan Hardy, Iain Macrury, Helen Powell
2018
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The Advertising Handbook
Sean Brierley, Jonathan Hardy, Iain Macrury, Helen Powell
2018
MARKETING DECISIONS AND STRATEGIES
2016
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MARKETING DECISIONS AND STRATEGIES
2016
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