Business

Advertising

Showing 61 - 120 out of 732 books
Consumer Behavior and Culture_cover
Consumer Behavior and CultureMarieke de Mooij
2019
Consumer Behavior and Culture
Consumer Behavior and Culture
Marieke de Mooij
2019
No B.S. Direct Marketing_cover
No B.S. Direct MarketingDan S. Kennedy, Marty Fort, Darcy Juarez
2024
No B.S. Direct Marketing
No B.S. Direct Marketing
Dan S. Kennedy, Marty Fort, Darcy Juarez
2024
Digital PR_cover
Digital PRDanny Whatmough
2018
Digital PR
Digital PR
Danny Whatmough
2018
Research Perspectives on Social Media Influencers and Brand Communication_cover
Research Perspectives on Social Media Influencers and Brand Communication
2020
Research Perspectives on Social Media Influencers and Brand Communication
Research Perspectives on Social Media Influencers and Brand Communication
2020
The Age of Influence_cover
The Age of InfluenceNeal Schaffer
2020
The Age of Influence
The Age of Influence
Neal Schaffer
2020
Gambling Advertising_cover
Gambling AdvertisingBarrie Gunter
2019
Gambling Advertising
Gambling Advertising
Barrie Gunter
2019
Mobile Marketing_cover
Mobile MarketingDaniel Rowles
2017
Mobile Marketing
Mobile Marketing
Daniel Rowles
2017
How to Talk Your Way to Success_cover
How to Talk Your Way to SuccessHarry Simmons
2017
How to Talk Your Way to Success
How to Talk Your Way to Success
Harry Simmons
2017
Digital and Social Media Marketing_cover
Digital and Social Media MarketingAleksej Heinze, Gordon Fletcher, Ana Cruz, Alex Fenton
2024
Digital and Social Media Marketing
Digital and Social Media Marketing
Aleksej Heinze, Gordon Fletcher, Ana Cruz, Alex Fenton
2024
Social Media Marketing_cover
Social Media MarketingSantiago Zuccherino
2021
Social Media Marketing
Social Media Marketing
Santiago Zuccherino
2021
Influencer Marketing_cover
Influencer Marketing
2025
Influencer Marketing
Influencer Marketing
2025
Marketing Made Simple_cover
Marketing Made SimpleDonald Miller, Dr. J.J. Peterson
2020
Marketing Made Simple
Marketing Made Simple
Donald Miller, Dr. J.J. Peterson
2020
The Strategic Enemy_cover
The Strategic EnemyLaura Ries
2025
The Strategic Enemy
The Strategic Enemy
Laura Ries
2025
Universal Principles of Storytelling for Designers_cover
Universal Principles of Storytelling for DesignersLyle Sandler, George Bokhua, George Bokhua, Lyle H. Sandler
2025
Universal Principles of Storytelling for Designers
Universal Principles of Storytelling for Designers
Lyle Sandler, George Bokhua, George Bokhua, Lyle H. Sandler
2025
Ultimate Guide to Influencer Marketing_cover
Ultimate Guide to Influencer MarketingEric Butow, Stephanie Garcia
2024
Ultimate Guide to Influencer Marketing
Ultimate Guide to Influencer Marketing
Eric Butow, Stephanie Garcia
2024
Cashvertising Online_cover
Cashvertising OnlineDrew Eric Whitman
2023
Cashvertising Online
Cashvertising Online
Drew Eric Whitman
2023
Fashion Brand Management_cover
Fashion Brand ManagementAlison Lowe
2023
Fashion Brand Management
Fashion Brand Management
Alison Lowe
2023
Guerrilla Marketing_cover
Guerrilla MarketingJason Myers, Jay Conrad Levinson, Merrilee Kimble
2022
Guerrilla Marketing
Guerrilla Marketing
Jason Myers, Jay Conrad Levinson, Merrilee Kimble
2022
Brand Vision_cover
Brand VisionJames Everhart
2022
Brand Vision
Brand Vision
James Everhart
2022
Advanced Introduction to Advertising_cover
Advanced Introduction to AdvertisingPatrick De Pelsmacker
2022
Advanced Introduction to Advertising
Advanced Introduction to Advertising
Patrick De Pelsmacker
2022
Corporate Heritage Marketing_cover
Corporate Heritage MarketingAngelo Riviezzo, Antonella Garofano, Maria Rosaria Napolitano
2021
Corporate Heritage Marketing
Corporate Heritage Marketing
Angelo Riviezzo, Antonella Garofano, Maria Rosaria Napolitano
2021
The Digital Frontier_cover
The Digital FrontierAjay Sohoni
2021
The Digital Frontier
The Digital Frontier
Ajay Sohoni
2021
Fashion Promotion_cover
Fashion PromotionGwyneth Moore
2021
Fashion Promotion
Fashion Promotion
Gwyneth Moore
2021
The Hero Trap_cover
The Hero TrapThomas Kolster
2020
The Hero Trap
The Hero Trap
Thomas Kolster
2020
Social Media Marketing For Dummies_cover
Social Media Marketing For DummiesShiv Singh, Stephanie Diamond
2020
Social Media Marketing For Dummies
Social Media Marketing For Dummies
Shiv Singh, Stephanie Diamond
2020
Marketing to Gen Z_cover
Marketing to Gen ZJeff Fromm, Angie Read
2018
Marketing to Gen Z
Marketing to Gen Z
Jeff Fromm, Angie Read
2018
The Language of Branding_cover
The Language of BrandingDawn Lerman, Robert J. Morais, David Luna
2017
The Language of Branding
The Language of Branding
Dawn Lerman, Robert J. Morais, David Luna
2017
Personal Branding For Dummies_cover
Personal Branding For DummiesSusan Chritton
2014
Personal Branding For Dummies
Personal Branding For Dummies
Susan Chritton
2014
Viral Marketing within Social Networking Sites: The creation of an effective Viral Marketing Campaign_cover
Viral Marketing within Social Networking Sites: The creation of an effective Viral Marketing CampaignSven Wilde
2014
Viral Marketing within Social Networking Sites: The creation of an effective Viral Marketing Campaign
Viral Marketing within Social Networking Sites: The creation of an effective Viral Marketing Campaign
Sven Wilde
2014
Brand New China_cover
Brand New ChinaJing Wang
2009
Brand New China
Brand New China
Jing Wang
2009
The Advertising Solution_cover
The Advertising SolutionCraig Simpson, Brian Kurtz
2016
The Advertising Solution
The Advertising Solution
Craig Simpson, Brian Kurtz
2016
Marketing to Millennials_cover
Marketing to MillennialsJeff Fromm, Christie Garton
2013
Marketing to Millennials
Marketing to Millennials
Jeff Fromm, Christie Garton
2013
Platform_cover
PlatformMichael Hyatt
2012
Platform
Platform
Michael Hyatt
2012
The Brains Behind Great Ad Campaigns_cover
The Brains Behind Great Ad CampaignsMargo Berman, Robyn Blakeman
2009
The Brains Behind Great Ad Campaigns
The Brains Behind Great Ad Campaigns
Margo Berman, Robyn Blakeman
2009
Outrageous Advertising That's Outrageously Successful_cover
Outrageous Advertising That's Outrageously SuccessfulBill Glazer
2009
Outrageous Advertising That's Outrageously Successful
Outrageous Advertising That's Outrageously Successful
Bill Glazer
2009
Yes!_cover
Yes!Noah J. Goldstein, Steve J. Martin, Robert Cialdini
2008
Yes!
Yes!
Noah J. Goldstein, Steve J. Martin, Robert Cialdini
2008
How to Write Copy That Sells_cover
How to Write Copy That SellsRay Edwards
2016
How to Write Copy That Sells
How to Write Copy That Sells
Ray Edwards
2016
Guerrilla Marketing, 4th Edition_cover
Guerrilla Marketing, 4th EditionJay Conrad Levinson
2007
Guerrilla Marketing, 4th Edition
Guerrilla Marketing, 4th Edition
Jay Conrad Levinson
2007
Advertising in the Digital Age_cover
Advertising in the Digital AgeSevil Yesiloglu, Joyce Costello
2024
Advertising in the Digital Age
Advertising in the Digital Age
Sevil Yesiloglu, Joyce Costello
2024
Contagious_cover
ContagiousJonah Berger
2013
Contagious
Contagious
Jonah Berger
2013
The 22 Immutable Laws of Marketing_cover
The 22 Immutable Laws of MarketingAl Ries, Jack Trout
2009
The 22 Immutable Laws of Marketing
The 22 Immutable Laws of Marketing
Al Ries, Jack Trout
2009
Hitmakers_cover
HitmakersAna Andjelic
2024
Hitmakers
Hitmakers
Ana Andjelic
2024
Search Marketing_cover
Search MarketingKelly Cutler
2023
Search Marketing
Search Marketing
Kelly Cutler
2023
Media Analytics_cover
Media AnalyticsC. Ann Hollifield, Amy Jo Coffey
2023
Media Analytics
Media Analytics
C. Ann Hollifield, Amy Jo Coffey
2023
Crystallizing Public Opinion_cover
Crystallizing Public OpinionEdward Bernays
2019
Crystallizing Public Opinion
Crystallizing Public Opinion
Edward Bernays
2019
Global and Multicultural Public Relations_cover
Global and Multicultural Public RelationsJuan-Carlos Molleda, Sarab Kochhar, Juan-Carlos Molleda
2019
Global and Multicultural Public Relations
Global and Multicultural Public Relations
Juan-Carlos Molleda, Sarab Kochhar, Juan-Carlos Molleda
2019
News Revolution_cover
News RevolutionUmberto Lisiero
2013
News Revolution
News Revolution
Umberto Lisiero
2013
The 22 Immutable Laws of Branding_cover
The 22 Immutable Laws of BrandingAl Ries, Laura Ries
2009
The 22 Immutable Laws of Branding
The 22 Immutable Laws of Branding
Al Ries, Laura Ries
2009
Planning and Managing Public Relations Campaigns_cover
Planning and Managing Public Relations CampaignsAnne Gregory
2015
Planning and Managing Public Relations Campaigns
Planning and Managing Public Relations Campaigns
Anne Gregory
2015
Strategic Integrated Marketing Communications_cover
Strategic Integrated Marketing CommunicationsLarry Percy
2023
Strategic Integrated Marketing Communications
Strategic Integrated Marketing Communications
Larry Percy
2023
Strategic Sport Communication_cover
Strategic Sport CommunicationW. Timothy Coombs, Jennifer L. Harker
2021
Strategic Sport Communication
Strategic Sport Communication
W. Timothy Coombs, Jennifer L. Harker
2021
Business Psychology and Organizational Behaviour_cover
Business Psychology and Organizational BehaviourEugene McKenna
2020
Business Psychology and Organizational Behaviour
Business Psychology and Organizational Behaviour
Eugene McKenna
2020
Integrated Marketing Communication_cover
Integrated Marketing CommunicationJerome M. Juska
2017
Integrated Marketing Communication
Integrated Marketing Communication
Jerome M. Juska
2017
Social Media Campaigns_cover
Social Media CampaignsCarolyn Mae Kim
2016
Social Media Campaigns
Social Media Campaigns
Carolyn Mae Kim
2016
Advertising Account Planning_cover
Advertising Account PlanningKelli S. Boling, Carol J. Pardun, Beth E. Barnes, Sheri J. Broyles
2025
Advertising Account Planning
Advertising Account Planning
Kelli S. Boling, Carol J. Pardun, Beth E. Barnes, Sheri J. Broyles
2025
A Technique for Producing Ideas_cover
A Technique for Producing IdeasJames Webb Young
2024
A Technique for Producing Ideas
A Technique for Producing Ideas
James Webb Young
2024
The Anti-Capitalist Book of Fashion_cover
The Anti-Capitalist Book of FashionTansy E. Hoskins
2022
The Anti-Capitalist Book of Fashion
The Anti-Capitalist Book of Fashion
Tansy E. Hoskins
2022
Public Relations Theory_cover
Public Relations TheoryBrigitta R. Brunner
2019
Public Relations Theory
Public Relations Theory
Brigitta R. Brunner
2019
Strategic Social Media_cover
Strategic Social MediaL. Meghan Mahoney, Tang Tang
2016
Strategic Social Media
Strategic Social Media
L. Meghan Mahoney, Tang Tang
2016
Consumer Psychology in a Social Media World_cover
Consumer Psychology in a Social Media World
2015
Consumer Psychology in a Social Media World
Consumer Psychology in a Social Media World
2015