Business

Consumer Behaviour

Showing 61 - 120 out of 957 books
Nudging_cover
NudgingRiccardo Viale
2022
Nudging
Nudging
Riccardo Viale
2022
Running with Purpose_cover
Running with PurposeJim Weber
2022
Running with Purpose
Running with Purpose
Jim Weber
2022
The Digital Frontier_cover
The Digital FrontierAjay Sohoni
2021
The Digital Frontier
The Digital Frontier
Ajay Sohoni
2021
Engaged_cover
EngagedAmy Bucher
2020
Engaged
Engaged
Amy Bucher
2020
Design for Wellbeing_cover
Design for WellbeingAnn Petermans, Rebecca Cain
2019
Design for Wellbeing
Design for Wellbeing
Ann Petermans, Rebecca Cain
2019
The New Luxury Experience_cover
The New Luxury ExperienceWided Batat
2019
The New Luxury Experience
The New Luxury Experience
Wided Batat
2019
Grand Designs_cover
Grand DesignsAneta Podkalicka, Esther Milne, Jenny Kennedy
2018
Grand Designs
Grand Designs
Aneta Podkalicka, Esther Milne, Jenny Kennedy
2018
Mastering The Market Cycle_cover
Mastering The Market CycleHoward Marks
2018
Mastering The Market Cycle
Mastering The Market Cycle
Howard Marks
2018
The Meaning of Luxury in Tourism, Hospitality and Events_cover
The Meaning of Luxury in Tourism, Hospitality and EventsJohn Swarbrooke
2018
The Meaning of Luxury in Tourism, Hospitality and Events
The Meaning of Luxury in Tourism, Hospitality and Events
John Swarbrooke
2018
The Language of Branding_cover
The Language of BrandingDawn Lerman, Robert J. Morais, David Luna
2017
The Language of Branding
The Language of Branding
Dawn Lerman, Robert J. Morais, David Luna
2017
Experiential Marketing_cover
Experiential MarketingShirra Smilansky
2017
Experiential Marketing
Experiential Marketing
Shirra Smilansky
2017
Consumers in Context_cover
Consumers in ContextGordon Foxall
2016
Consumers in Context
Consumers in Context
Gordon Foxall
2016
Satisfaction: A Behavioral Perspective on the Consumer_cover
Satisfaction: A Behavioral Perspective on the ConsumerRichard L. Oliver
2014
Satisfaction: A Behavioral Perspective on the Consumer
Satisfaction: A Behavioral Perspective on the Consumer
Richard L. Oliver
2014
The Big Data-Driven Business_cover
The Big Data-Driven BusinessRussell Glass, Sean Callahan
2014
The Big Data-Driven Business
The Big Data-Driven Business
Russell Glass, Sean Callahan
2014
The Inner Game of Selling_cover
The Inner Game of SellingRon Willingham
2011
The Inner Game of Selling
The Inner Game of Selling
Ron Willingham
2011
The Psychology of Selling_cover
The Psychology of SellingBrian Tracy
2006
The Psychology of Selling
The Psychology of Selling
Brian Tracy
2006
The Customer Centricity Ebook Collection_cover
The Customer Centricity Ebook CollectionPeter Fader, Bruce G. S. Hardie, Michael Ross, Sarah E. Toms
2024
The Customer Centricity Ebook Collection
The Customer Centricity Ebook Collection
Peter Fader, Bruce G. S. Hardie, Michael Ross, Sarah E. Toms
2024
Data-Driven Personalization_cover
Data-Driven PersonalizationZontee Hou
2024
Data-Driven Personalization
Data-Driven Personalization
Zontee Hou
2024
Redefining Retail_cover
Redefining RetailPhilip Kotler, Giuseppe Stigliano
2024
Redefining Retail
Redefining Retail
Philip Kotler, Giuseppe Stigliano
2024
Democratizing Luxury_cover
Democratizing LuxuryAnnika A. Culver
2023
Democratizing Luxury
Democratizing Luxury
Annika A. Culver
2023
Brand Psychology_cover
Brand PsychologyLaura Busche
2023
Brand Psychology
Brand Psychology
Laura Busche
2023
The Digital-First Customer Experience_cover
The Digital-First Customer ExperienceJoe Wheeler
2023
The Digital-First Customer Experience
The Digital-First Customer Experience
Joe Wheeler
2023
Using Semiotics in Marketing_cover
Using Semiotics in MarketingRachel Lawes
2020
Using Semiotics in Marketing
Using Semiotics in Marketing
Rachel Lawes
2020
Consumer Behavior and Culture_cover
Consumer Behavior and CultureMarieke de Mooij
2019
Consumer Behavior and Culture
Consumer Behavior and Culture
Marieke de Mooij
2019
Marketing and Mobile Financial Services_cover
Marketing and Mobile Financial ServicesAijaz A. Shaikh, Heikki Karjaluoto
2018
Marketing and Mobile Financial Services
Marketing and Mobile Financial Services
Aijaz A. Shaikh, Heikki Karjaluoto
2018
Marketing to Gen Z_cover
Marketing to Gen ZJeff Fromm, Angie Read
2018
Marketing to Gen Z
Marketing to Gen Z
Jeff Fromm, Angie Read
2018
Advances in Luxury Brand Management_cover
Advances in Luxury Brand ManagementJean-Noël Kapferer, Joachim Kernstock, Tim Oliver Brexendorf, Shaun M. Powell
2017
Advances in Luxury Brand Management
Advances in Luxury Brand Management
Jean-Noël Kapferer, Joachim Kernstock, Tim Oliver Brexendorf, Shaun M. Powell
2017
The Supply Chain Revolution_cover
The Supply Chain RevolutionSuman Sarkar
2017
The Supply Chain Revolution
The Supply Chain Revolution
Suman Sarkar
2017
Foundations of Corporate Heritage_cover
Foundations of Corporate Heritage
2017
Foundations of Corporate Heritage
Foundations of Corporate Heritage
2017
What Customers Crave_cover
What Customers CraveNicholas Webb
2016
What Customers Crave
What Customers Crave
Nicholas Webb
2016
New Ritual Society. Consumerism and culture in contemporary society_cover
New Ritual Society. Consumerism and culture in contemporary societyGianpiero Vincenzo
2016
New Ritual Society. Consumerism and culture in contemporary society
New Ritual Society. Consumerism and culture in contemporary society
Gianpiero Vincenzo
2016
Brand Equity & Advertising_cover
Brand Equity & AdvertisingDavid A. Aaker, Alexander L. Biel
2013
Brand Equity & Advertising
Brand Equity & Advertising
David A. Aaker, Alexander L. Biel
2013
Marketing to Millennials_cover
Marketing to MillennialsJeff Fromm, Christie Garton
2013
Marketing to Millennials
Marketing to Millennials
Jeff Fromm, Christie Garton
2013
Mental Models_cover
Mental ModelsIndi Young
2008
Mental Models
Mental Models
Indi Young
2008
Brand Culture_cover
Brand CultureJonathan Schroeder, Miriam Salzer Morling
2006
Brand Culture
Brand Culture
Jonathan Schroeder, Miriam Salzer Morling
2006
Punters_cover
PuntersAaron Rogan
2021
Punters
Punters
Aaron Rogan
2021
Time for Things_cover
Time for ThingsStephen D. Rosenberg
2021
Time for Things
Time for Things
Stephen D. Rosenberg
2021
The Hero Trap_cover
The Hero TrapThomas Kolster
2020
The Hero Trap
The Hero Trap
Thomas Kolster
2020
The Customer of the Future_cover
The Customer of the FutureBlake Morgan
2019
The Customer of the Future
The Customer of the Future
Blake Morgan
2019
Consumer India_cover
Consumer IndiaDheeraj Sinha
2011
Consumer India
Consumer India
Dheeraj Sinha
2011
Non-Obvious 2018 Edition_cover
Non-Obvious 2018 EditionRohit Bhargava
Non-Obvious 2018 Edition
Non-Obvious 2018 Edition
Rohit Bhargava
The Millionaire Next Door_cover
The Millionaire Next DoorThomas J. Stanley, William D. Danko
2010
The Millionaire Next Door
The Millionaire Next Door
Thomas J. Stanley, William D. Danko
2010
Sport Consumer Behaviour_cover
Sport Consumer BehaviourKostas Alexandris, Heath McDonald, Daniel C. Funk
2016
Sport Consumer Behaviour
Sport Consumer Behaviour
Kostas Alexandris, Heath McDonald, Daniel C. Funk
2016
Digital Consumer Behavior_cover
Digital Consumer BehaviorKyle Allison
2025
Digital Consumer Behavior
Digital Consumer Behavior
Kyle Allison
2025
AI Marketing_cover
AI MarketingEliane Karsaklian
2025
AI Marketing
AI Marketing
Eliane Karsaklian
2025
Hitmakers_cover
HitmakersAna Andjelic
2024
Hitmakers
Hitmakers
Ana Andjelic
2024
Handbook of Organizational Performance, Volume I_cover
Handbook of Organizational Performance, Volume I
2024
Handbook of Organizational Performance, Volume I
Handbook of Organizational Performance, Volume I
2024
Organic Social Media_cover
Organic Social MediaJenny Li Fowler
2023
Organic Social Media
Organic Social Media
Jenny Li Fowler
2023
Accelerating Sustainability in Fashion, Clothing and Textiles_cover
Accelerating Sustainability in Fashion, Clothing and TextilesMartin Charter, Bernice Pan, Sandy Black
2023
Accelerating Sustainability in Fashion, Clothing and Textiles
Accelerating Sustainability in Fashion, Clothing and Textiles
Martin Charter, Bernice Pan, Sandy Black
2023
Consumer Behavior_cover
Consumer BehaviorAyalla Ruvio, Dawn Iacobucci
2023
Consumer Behavior
Consumer Behavior
Ayalla Ruvio, Dawn Iacobucci
2023
Using Behavioral Science in Marketing_cover
Using Behavioral Science in MarketingNancy Harhut
2022
Using Behavioral Science in Marketing
Using Behavioral Science in Marketing
Nancy Harhut
2022
The Consumer Insights Handbook_cover
The Consumer Insights HandbookDanielle Sarver Coombs
2021
The Consumer Insights Handbook
The Consumer Insights Handbook
Danielle Sarver Coombs
2021
The New Chameleons_cover
The New ChameleonsMichael R. Solomon
2021
The New Chameleons
The New Chameleons
Michael R. Solomon
2021
The Age of Addiction_cover
The Age of AddictionDavid T. Courtwright
2019
The Age of Addiction
The Age of Addiction
David T. Courtwright
2019
Consumption and Life-Styles_cover
Consumption and Life-StylesDieter Bögenhold, Farah Naz
2018
Consumption and Life-Styles
Consumption and Life-Styles
Dieter Bögenhold, Farah Naz
2018
Psychological Foundations of Marketing_cover
Psychological Foundations of MarketingAllan Kimmel, Allan J Kimmel
2018
Psychological Foundations of Marketing
Psychological Foundations of Marketing
Allan Kimmel, Allan J Kimmel
2018
Customer Service Training 101_cover
Customer Service Training 101Renee Evenson
2017
Customer Service Training 101
Customer Service Training 101
Renee Evenson
2017
Big Data in Practice_cover
Big Data in PracticeBernard Marr
2016
Big Data in Practice
Big Data in Practice
Bernard Marr
2016
Consumer Behavior in Action_cover
Consumer Behavior in ActionGeoffrey Paul Lantos
2015
Consumer Behavior in Action
Consumer Behavior in Action
Geoffrey Paul Lantos
2015
Marketing and the Common Good_cover
Marketing and the Common Good
2013
Marketing and the Common Good
Marketing and the Common Good
2013