Business

Consumer Behaviour

Showing 121 - 180 out of 801 books
Understanding Children as Consumers_cover
Understanding Children as ConsumersDavid Marshall
2010
Understanding Children as Consumers
Understanding Children as Consumers
David Marshall
2010
The 22 Immutable Laws of Branding_cover
The 22 Immutable Laws of BrandingAl Ries, Laura Ries
2009
The 22 Immutable Laws of Branding
The 22 Immutable Laws of Branding
Al Ries, Laura Ries
2009
Pocketbook Politics_cover
Pocketbook PoliticsMeg Jacobs
2007
Pocketbook Politics
Pocketbook Politics
Meg Jacobs
2007
Using Behavioral Science in Marketing_cover
Using Behavioral Science in MarketingNancy Harhut
2022
Using Behavioral Science in Marketing
Using Behavioral Science in Marketing
Nancy Harhut
2022
Consumer Behavior_cover
Consumer BehaviorAyalla Ruvio, Dawn Iacobucci
2023
Consumer Behavior
Consumer Behavior
Ayalla Ruvio, Dawn Iacobucci
2023
Consumer Behavior in Practice_cover
Consumer Behavior in PracticeEugene Y. Chan
2024
Consumer Behavior in Practice
Consumer Behavior in Practice
Eugene Y. Chan
2024
The Customer-Base Audit_cover
The Customer-Base AuditPeter Fader, Bruce G.S. Hardie, Michael Ross
2022
The Customer-Base Audit
The Customer-Base Audit
Peter Fader, Bruce G.S. Hardie, Michael Ross
2022
Designing for the Circular Economy_cover
Designing for the Circular EconomyMartin Charter
2018
Designing for the Circular Economy
Designing for the Circular Economy
Martin Charter
2018
The Supply Chain Revolution_cover
The Supply Chain RevolutionSuman Sarkar
2017
The Supply Chain Revolution
The Supply Chain Revolution
Suman Sarkar
2017
Consumer Psychology in a Social Media World_cover
Consumer Psychology in a Social Media World
2015
Consumer Psychology in a Social Media World
Consumer Psychology in a Social Media World
2015
Marketing Analytics_cover
Marketing AnalyticsAshok Charan
2015
Marketing Analytics
Marketing Analytics
Ashok Charan
2015
Brand Love_cover
Brand LoveLydia Michael
2023
Brand Love
Brand Love
Lydia Michael
2023
Sounds of the Pandemic_cover
Sounds of the PandemicMaurizio Agamennone, Daniele Palma, Giulia Sarno
2022
Sounds of the Pandemic
Sounds of the Pandemic
Maurizio Agamennone, Daniele Palma, Giulia Sarno
2022
Introduction to Advertising_cover
Introduction to AdvertisingEmmanuel Mogaji
2021
Introduction to Advertising
Introduction to Advertising
Emmanuel Mogaji
2021
Aesthetic Intelligence_cover
Aesthetic IntelligencePauline Brown
2019
Aesthetic Intelligence
Aesthetic Intelligence
Pauline Brown
2019
Conformity_cover
ConformityCass R Sunstein, Robert H Frank, Cass R. Sunstein
2019
Conformity
Conformity
Cass R Sunstein, Robert H Frank, Cass R. Sunstein
2019
Consumption and Life-Styles_cover
Consumption and Life-StylesDieter Bögenhold, Farah Naz
2018
Consumption and Life-Styles
Consumption and Life-Styles
Dieter Bögenhold, Farah Naz
2018
A Primer on Microeconomics, Second Edition, Volume I_cover
A Primer on Microeconomics, Second Edition, Volume IThomas M. Beveridge
2018
A Primer on Microeconomics, Second Edition, Volume I
A Primer on Microeconomics, Second Edition, Volume I
Thomas M. Beveridge
2018
Economic Psychology_cover
Economic PsychologyRob Ranyard
2017
Economic Psychology
Economic Psychology
Rob Ranyard
2017
Culture and Commerce_cover
Culture and CommerceMukti Khaire
2017
Culture and Commerce
Culture and Commerce
Mukti Khaire
2017
Summary and Analysis of Contagious: Why Things Catch On_cover
Summary and Analysis of Contagious: Why Things Catch OnWorth Books
2017
Summary and Analysis of Contagious: Why Things Catch On
Summary and Analysis of Contagious: Why Things Catch On
Worth Books
2017
Audience_cover
AudienceJeffrey K. Rohrs
2013
Audience
Audience
Jeffrey K. Rohrs
2013
Marketing and the Common Good_cover
Marketing and the Common Good
2013
Marketing and the Common Good
Marketing and the Common Good
2013
Keep Your Customers_cover
Keep Your CustomersAli Cudby
2020
Keep Your Customers
Keep Your Customers
Ali Cudby
2020
Happy Money_cover
Happy MoneyElizabeth Dunn, Michael Norton
2013
Happy Money
Happy Money
Elizabeth Dunn, Michael Norton
2013
Handbook of Organizational Performance, Volume I_cover
Handbook of Organizational Performance, Volume I
2024
Handbook of Organizational Performance, Volume I
Handbook of Organizational Performance, Volume I
2024
Hispanic Market Power_cover
Hispanic Market PowerIsaac Mizrahi
2023
Hispanic Market Power
Hispanic Market Power
Isaac Mizrahi
2023
#Share_cover
#ShareNatalie T. Wood, Caroline K. Muñoz
2022
#Share
#Share
Natalie T. Wood, Caroline K. Muñoz
2022
Nudging Health_cover
Nudging Health
2016
Nudging Health
Nudging Health
2016
Cool_cover
CoolSteven Quartz, Anette Asp
2015
Cool
Cool
Steven Quartz, Anette Asp
2015
WTF?: What's the Future of Business?_cover
WTF?: What's the Future of Business?Brian Solis
2013
WTF?: What's the Future of Business?
WTF?: What's the Future of Business?
Brian Solis
2013
Sold American_cover
Sold AmericanCharles F. McGovern
2009
Sold American
Sold American
Charles F. McGovern
2009
Psychological Foundations of Marketing_cover
Psychological Foundations of MarketingAllan J Kimmel, Allan J Kimmel
2018
Psychological Foundations of Marketing
Psychological Foundations of Marketing
Allan J Kimmel, Allan J Kimmel
2018
Disruptive Marketing_cover
Disruptive MarketingGeoffrey Colon
2016
Disruptive Marketing
Disruptive Marketing
Geoffrey Colon
2016
SMASH_cover
SMASHSuvi Nenonen, Kaj Storbacka
2018
SMASH
SMASH
Suvi Nenonen, Kaj Storbacka
2018
Negative Political Advertising_cover
Negative Political AdvertisingKaren S. Johnson-Cartee, Gary Copeland
2013
Negative Political Advertising
Negative Political Advertising
Karen S. Johnson-Cartee, Gary Copeland
2013
Fashion Trends and Forecasting_cover
Fashion Trends and Forecasting
2025
Fashion Trends and Forecasting
Fashion Trends and Forecasting
2025
Effective Brand Building_cover
Effective Brand BuildingAndrew Geoghegan
2025
Effective Brand Building
Effective Brand Building
Andrew Geoghegan
2025
Luxury Brand and Art Collaborations_cover
Luxury Brand and Art CollaborationsFederica Carlotto
2024
Luxury Brand and Art Collaborations
Luxury Brand and Art Collaborations
Federica Carlotto
2024
Next Generation Retail_cover
Next Generation RetailDeborah Weinswig, Renee Hartmann
2023
Next Generation Retail
Next Generation Retail
Deborah Weinswig, Renee Hartmann
2023
Social Media Marketing, Second Edition_cover
Social Media Marketing, Second EditionEmi Moriuchi
2019
Social Media Marketing, Second Edition
Social Media Marketing, Second Edition
Emi Moriuchi
2019
Sustainability in Fashion_cover
Sustainability in FashionClaudia E. Henninger, Panayiota J. Alevizou, Helen Goworek, Daniella Ryding
2017
Sustainability in Fashion
Sustainability in Fashion
Claudia E. Henninger, Panayiota J. Alevizou, Helen Goworek, Daniella Ryding
2017
Consumer Behaviour_cover
Consumer BehaviourGordon Foxall
2014
Consumer Behaviour
Consumer Behaviour
Gordon Foxall
2014
Human Resource Practice_cover
Human Resource PracticeHelen Bessant, Fiona Whiting
2025
Human Resource Practice
Human Resource Practice
Helen Bessant, Fiona Whiting
2025
Think Like a Marketer, Train Like an L&D Pro_cover
Think Like a Marketer, Train Like an L&D ProBianca Baumann, Mike Taylor
2025
Think Like a Marketer, Train Like an L&D Pro
Think Like a Marketer, Train Like an L&D Pro
Bianca Baumann, Mike Taylor
2025
Visual Marketing_cover
Visual MarketingBarbara E. Kahn, Elizabeth N. Johnson
2025
Visual Marketing
Visual Marketing
Barbara E. Kahn, Elizabeth N. Johnson
2025
The Romantic Ethic and the Spirit of Modern Consumerism_cover
The Romantic Ethic and the Spirit of Modern ConsumerismColin Campbell
2018
The Romantic Ethic and the Spirit of Modern Consumerism
The Romantic Ethic and the Spirit of Modern Consumerism
Colin Campbell
2018
Contemporary Consumer Culture Theory_cover
Contemporary Consumer Culture TheoryJohn F. Sherry, Eileen M Fischer
2017
Contemporary Consumer Culture Theory
Contemporary Consumer Culture Theory
John F. Sherry, Eileen M Fischer
2017
Summary and Analysis of Predictably Irrational: The Hidden Forces That Shape Our Decisions_cover
Summary and Analysis of Predictably Irrational: The Hidden Forces That Shape Our DecisionsWorth Books
2017
Summary and Analysis of Predictably Irrational: The Hidden Forces That Shape Our Decisions
Summary and Analysis of Predictably Irrational: The Hidden Forces That Shape Our Decisions
Worth Books
2017
Consumer Culture_cover
Consumer CultureGjoko Muratovski
2016
Consumer Culture
Consumer Culture
Gjoko Muratovski
2016
X: The Experience When Business Meets Design_cover
X: The Experience When Business Meets DesignBrian Solis
2015
X: The Experience When Business Meets Design
X: The Experience When Business Meets Design
Brian Solis
2015
Customer Experience 3.0_cover
Customer Experience 3.0John Goodman
2014
Customer Experience 3.0
Customer Experience 3.0
John Goodman
2014
Online Consumer Behavior_cover
Online Consumer BehaviorAngeline Close Scheinbaum
2012
Online Consumer Behavior
Online Consumer Behavior
Angeline Close Scheinbaum
2012
Storytelling for User Experience_cover
Storytelling for User ExperienceWhitney Quesenbery, Kevin Brooks
2010
Storytelling for User Experience
Storytelling for User Experience
Whitney Quesenbery, Kevin Brooks
2010
The Evolutionary Bases of Consumption_cover
The Evolutionary Bases of ConsumptionGad Saad
2007
The Evolutionary Bases of Consumption
The Evolutionary Bases of Consumption
Gad Saad
2007
Luxury and the Senses_cover
Luxury and the Senses
2025
Luxury and the Senses
Luxury and the Senses
2025
Data Driven Decisions_cover
Data Driven Decisions
2025
Data Driven Decisions
Data Driven Decisions
2025
Retail Marketing_cover
Retail MarketingSarah Montano
2025
Retail Marketing
Retail Marketing
Sarah Montano
2025
The Meaning of Branded Objects_cover
The Meaning of Branded ObjectsTom Guarriello
2025
The Meaning of Branded Objects
The Meaning of Branded Objects
Tom Guarriello
2025
Transforming Customer–Brand Relationships_cover
Transforming Customer–Brand RelationshipsChristina Garnett
2025
Transforming Customer–Brand Relationships
Transforming Customer–Brand Relationships
Christina Garnett
2025