Business

Marketing Research

Showing 121 - 180 out of 673 books
Marketing Palliative Care_cover
Marketing Palliative CareMichele Corengia
2025
Marketing Palliative Care
Marketing Palliative Care
Michele Corengia
2025
Luxury Brand Management and Heritage Revival_cover
Luxury Brand Management and Heritage RevivalPierre-Yves Donzé, Harry Guhl
2025
Luxury Brand Management and Heritage Revival
Luxury Brand Management and Heritage Revival
Pierre-Yves Donzé, Harry Guhl
2025
User Research_cover
User ResearchStephanie Marsh
2025
User Research
User Research
Stephanie Marsh
2025
Become Visible with Respect_cover
Become Visible with RespectSimone Janson
2025
Become Visible with Respect
Become Visible with Respect
Simone Janson
2025
Data Driven Decisions_cover
Data Driven Decisions
2025
Data Driven Decisions
Data Driven Decisions
2025
KasiNomics Unleashed_cover
KasiNomics UnleashedGG Alcock
2025
KasiNomics Unleashed
KasiNomics Unleashed
GG Alcock
2025
Rituals, Consumption, and Marketing_cover
Rituals, Consumption, and Marketing
2025
Rituals, Consumption, and Marketing
Rituals, Consumption, and Marketing
2025
Marketing in the Climate Crisis_cover
Marketing in the Climate CrisisCarys Egan-Wyer, Jon Bertilsson
2025
Marketing in the Climate Crisis
Marketing in the Climate Crisis
Carys Egan-Wyer, Jon Bertilsson
2025
Brand Desire_cover
Brand DesireKevin Perlmutter
2025
Brand Desire
Brand Desire
Kevin Perlmutter
2025
Digital Ownership and Consumption_cover
Digital Ownership and ConsumptionDomen Bajde
2025
Digital Ownership and Consumption
Digital Ownership and Consumption
Domen Bajde
2025
Marketing Intelligence, Part B_cover
Marketing Intelligence, Part B
2025
Marketing Intelligence, Part B
Marketing Intelligence, Part B
2025
Becoming The Experience Maker_cover
Becoming The Experience MakerDan Gingiss
2025
Becoming The Experience Maker
Becoming The Experience Maker
Dan Gingiss
2025
Doing Marketing Research_cover
Doing Marketing Research
2025
Doing Marketing Research
Doing Marketing Research
2025
Consumer Engagement in the Cultural Sector_cover
Consumer Engagement in the Cultural SectorMagdalena Kosiada-Sylburska, Paweł Bryła
2025
Consumer Engagement in the Cultural Sector
Consumer Engagement in the Cultural Sector
Magdalena Kosiada-Sylburska, Paweł Bryła
2025
Market Grooming_cover
Market Grooming
2024
Market Grooming
Market Grooming
2024
Strategic Communication Research in the Age of AI_cover
Strategic Communication Research in the Age of AIYoung Joon Lim
2024
Strategic Communication Research in the Age of AI
Strategic Communication Research in the Age of AI
Young Joon Lim
2024
Marketing and Design in the Service Sector_cover
Marketing and Design in the Service Sector
2024
Marketing and Design in the Service Sector
Marketing and Design in the Service Sector
2024
Scholarly Publishing in the Humanities, 2000-2024_cover
Scholarly Publishing in the Humanities, 2000-2024Albert N. Greco
2024
Scholarly Publishing in the Humanities, 2000-2024
Scholarly Publishing in the Humanities, 2000-2024
Albert N. Greco
2024
Non-Profit Organisations, Volume II_cover
Non-Profit Organisations, Volume II
2024
Non-Profit Organisations, Volume II
Non-Profit Organisations, Volume II
2024
Non-Profit Organisations, Volume I_cover
Non-Profit Organisations, Volume I
2024
Non-Profit Organisations, Volume I
Non-Profit Organisations, Volume I
2024
Systems Theory and Agile Brand Management_cover
Systems Theory and Agile Brand ManagementJan Lies
2024
Systems Theory and Agile Brand Management
Systems Theory and Agile Brand Management
Jan Lies
2024
Winning Through Platforms_cover
Winning Through PlatformsTed Moser, Charlotte Bloom, Omar Akhtar
2023
Winning Through Platforms
Winning Through Platforms
Ted Moser, Charlotte Bloom, Omar Akhtar
2023
Marketing Skills in Practice_cover
Marketing Skills in PracticeLinda Anne Barkas, Yvonne Dixon-Todd
2023
Marketing Skills in Practice
Marketing Skills in Practice
Linda Anne Barkas, Yvonne Dixon-Todd
2023
Do Penguins Eat Peaches?_cover
Do Penguins Eat Peaches?Katie Tucker
2023
Do Penguins Eat Peaches?
Do Penguins Eat Peaches?
Katie Tucker
2023
Consuming Atmospheres_cover
Consuming AtmospheresChloe Steadman, Jack Coffin
2023
Consuming Atmospheres
Consuming Atmospheres
Chloe Steadman, Jack Coffin
2023
Reasserting the Disney Brand in the Streaming Era_cover
Reasserting the Disney Brand in the Streaming EraRobert Alan Brookey, Jason Phillips, Timothy Pollard, Tim Pollard
2023
Reasserting the Disney Brand in the Streaming Era
Reasserting the Disney Brand in the Streaming Era
Robert Alan Brookey, Jason Phillips, Timothy Pollard, Tim Pollard
2023
Using Semiotics in Marketing_cover
Using Semiotics in MarketingRachel Lawes
2023
Using Semiotics in Marketing
Using Semiotics in Marketing
Rachel Lawes
2023
Religion and Consumer Behaviour_cover
Religion and Consumer BehaviourGaurav Gupta, Mandakini Paruthi, Shivinder Nijjer
2023
Religion and Consumer Behaviour
Religion and Consumer Behaviour
Gaurav Gupta, Mandakini Paruthi, Shivinder Nijjer
2023
Marketing of Consumer Financial Products_cover
Marketing of Consumer Financial ProductsRitu Srivastava
2023
Marketing of Consumer Financial Products
Marketing of Consumer Financial Products
Ritu Srivastava
2023
Anti-Consumption_cover
Anti-ConsumptionHélène Cherrier, Michael S W Lee
2022
Anti-Consumption
Anti-Consumption
Hélène Cherrier, Michael S W Lee
2022
Marketing_cover
MarketingJörn Redler
2022
Marketing
Marketing
Jörn Redler
2022
Davos Man_cover
Davos ManPeter S. Goodman
2022
Davos Man
Davos Man
Peter S. Goodman
2022
Value First, Then Price_cover
Value First, Then PriceAndreas Hinterhuber, Todd C. Snelgrove
2021
Value First, Then Price
Value First, Then Price
Andreas Hinterhuber, Todd C. Snelgrove
2021
Charity Marketing_cover
Charity MarketingFran Hyde, Sarah-Louise Mitchell
2021
Charity Marketing
Charity Marketing
Fran Hyde, Sarah-Louise Mitchell
2021
Information Asymmetry in Online Advertising_cover
Information Asymmetry in Online AdvertisingJan W. Wiktor, Katarzyna Sanak-Kosmowska
2021
Information Asymmetry in Online Advertising
Information Asymmetry in Online Advertising
Jan W. Wiktor, Katarzyna Sanak-Kosmowska
2021
Philosophy of Marketing_cover
Philosophy of MarketingMatteo Giannasi, Francesco Casarin
2021
Philosophy of Marketing
Philosophy of Marketing
Matteo Giannasi, Francesco Casarin
2021
Brand Metrics_cover
Brand MetricsJacek Kall
2021
Brand Metrics
Brand Metrics
Jacek Kall
2021
Creativity and Marketing_cover
Creativity and MarketingEleonora Pantano
2021
Creativity and Marketing
Creativity and Marketing
Eleonora Pantano
2021
Deploy Empathy_cover
Deploy EmpathyMichele Hansen
2021
Deploy Empathy
Deploy Empathy
Michele Hansen
2021
Badvertising_cover
BadvertisingJim Morris
2021
Badvertising
Badvertising
Jim Morris
2021
International Expansion Strategy of NIVEA towards the South Korean Market_cover
International Expansion Strategy of NIVEA towards the South Korean MarketValentina Weiß
2021
International Expansion Strategy of NIVEA towards the South Korean Market
International Expansion Strategy of NIVEA towards the South Korean Market
Valentina Weiß
2021
Retail Futures_cover
Retail FuturesEleonora Pantano
2020
Retail Futures
Retail Futures
Eleonora Pantano
2020
Defining, Measuring and Managing Consumer Experiences_cover
Defining, Measuring and Managing Consumer ExperiencesAnnarita Sorrentino
2020
Defining, Measuring and Managing Consumer Experiences
Defining, Measuring and Managing Consumer Experiences
Annarita Sorrentino
2020
The Organic Growth Playbook_cover
The Organic Growth PlaybookBernard Jaworski, Bob Lurie
2020
The Organic Growth Playbook
The Organic Growth Playbook
Bernard Jaworski, Bob Lurie
2020
Marketing einfach gemacht_cover
Marketing einfach gemachtStefano Calicchio
2020
Marketing einfach gemacht
Marketing einfach gemacht
Stefano Calicchio
2020
Country of Origin Effect_cover
Country of Origin EffectIsaac Cheah, Ian Phau, Gaetano Aiello
2020
Country of Origin Effect
Country of Origin Effect
Isaac Cheah, Ian Phau, Gaetano Aiello
2020
Investigating Musical Performance_cover
Investigating Musical PerformanceGianmario Borio, Giovanni Giuriati, Alessandro Cecchi, Marco Lutzu
2020
Investigating Musical Performance
Investigating Musical Performance
Gianmario Borio, Giovanni Giuriati, Alessandro Cecchi, Marco Lutzu
2020
Absolute Essentials of Strategic Marketing_cover
Absolute Essentials of Strategic MarketingTony Proctor
2020
Absolute Essentials of Strategic Marketing
Absolute Essentials of Strategic Marketing
Tony Proctor
2020
The Roots and Uses of Marketing Knowledge_cover
The Roots and Uses of Marketing KnowledgeTerry Smith
2020
The Roots and Uses of Marketing Knowledge
The Roots and Uses of Marketing Knowledge
Terry Smith
2020
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands_cover
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury BrandsWilson Ozuem, Elena Patten, Yllka Azemi
2019
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands
Wilson Ozuem, Elena Patten, Yllka Azemi
2019
Health Service Marketing Management in Africa_cover
Health Service Marketing Management in AfricaRobert Hinson, Kofi Osei-Frimpong, Ogechi Adeola, Lydia Aziato
2019
Health Service Marketing Management in Africa
Health Service Marketing Management in Africa
Robert Hinson, Kofi Osei-Frimpong, Ogechi Adeola, Lydia Aziato
2019
Food and Experiential Marketing_cover
Food and Experiential MarketingWided Batat
2019
Food and Experiential Marketing
Food and Experiential Marketing
Wided Batat
2019
KasiNomic Revolution_cover
KasiNomic RevolutionGG Alcock
2018
KasiNomic Revolution
KasiNomic Revolution
GG Alcock
2018
Marketing Manipulation_cover
Marketing ManipulationMichael Kamins
2018
Marketing Manipulation
Marketing Manipulation
Michael Kamins
2018
Marketing Management in Turkey_cover
Marketing Management in TurkeySelcen Ozturkcan, Elif Yolbulan Okan
2018
Marketing Management in Turkey
Marketing Management in Turkey
Selcen Ozturkcan, Elif Yolbulan Okan
2018
Long-Term Impact of Marketing_cover
Long-Term Impact of MarketingDominique M Hanssens
2018
Long-Term Impact of Marketing
Long-Term Impact of Marketing
Dominique M Hanssens
2018
Questionnaire Design_cover
Questionnaire DesignIan Brace
2018
Questionnaire Design
Questionnaire Design
Ian Brace
2018
Celebrity Fans and Their Consumer Behaviour_cover
Celebrity Fans and Their Consumer BehaviourMarkus Wohlfeil
2018
Celebrity Fans and Their Consumer Behaviour
Celebrity Fans and Their Consumer Behaviour
Markus Wohlfeil
2018
Marketing Research_cover
Marketing ResearchRiccardo Benzo, Marwa G. Mohsen, Chahid Fourali
2017
Marketing Research
Marketing Research
Riccardo Benzo, Marwa G. Mohsen, Chahid Fourali
2017
Luxury Selling_cover
Luxury SellingFrancis Srun
2017
Luxury Selling
Luxury Selling
Francis Srun
2017