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Showing 1 - 60 out of 4,000+ books
Persuasion_cover
PersuasionRobert H Gass, John S Seiter, Robert H. Gass, John S. Seiter
2022
Persuasion
Persuasion
Robert H Gass, John S Seiter, Robert H. Gass, John S. Seiter
2022
Digital Marketing_cover
Digital MarketingAnnmarie Hanlon
2025
Digital Marketing
Digital Marketing
Annmarie Hanlon
2025
The Dynamics of Persuasion_cover
The Dynamics of PersuasionRichard M. Perloff
2023
The Dynamics of Persuasion
The Dynamics of Persuasion
Richard M. Perloff
2023
Pricing Strategies_cover
Pricing StrategiesRobert M. Schindler
2023
Pricing Strategies
Pricing Strategies
Robert M. Schindler
2023
The Luxury Strategy_cover
The Luxury StrategyJean-Noël Kapferer, Vincent Bastien
2012
The Luxury Strategy
The Luxury Strategy
Jean-Noël Kapferer, Vincent Bastien
2012
Strategic Market Management_cover
Strategic Market ManagementDavid A. Aaker, Christine Moorman
2023
Strategic Market Management
Strategic Market Management
David A. Aaker, Christine Moorman
2023
Strategic Market Management_cover
Strategic Market ManagementDavid A. Aaker, Christine Moorman
2017
Strategic Market Management
Strategic Market Management
David A. Aaker, Christine Moorman
2017
Sports Marketing_cover
Sports MarketingMatthew D. Shank, Mark R. Lyberger
2021
Sports Marketing
Sports Marketing
Matthew D. Shank, Mark R. Lyberger
2021
Financial Management in the Sport Industry_cover
Financial Management in the Sport IndustryMatthew T. Brown, Daniel A. Rascher, Mark S. Nagel, Chad D. McEvoy
2021
Financial Management in the Sport Industry
Financial Management in the Sport Industry
Matthew T. Brown, Daniel A. Rascher, Mark S. Nagel, Chad D. McEvoy
2021
Social Media Marketing_cover
Social Media MarketingStephan Dahl
2021
Social Media Marketing
Social Media Marketing
Stephan Dahl
2021
Social Marketing_cover
Social MarketingNancy R. Lee, Philip Kotler, Julie Colehour
2023
Social Marketing
Social Marketing
Nancy R. Lee, Philip Kotler, Julie Colehour
2023
The Luxury Strategy_cover
The Luxury StrategyJean-Noël Kapferer, Vincent Bastien
2025
The Luxury Strategy
The Luxury Strategy
Jean-Noël Kapferer, Vincent Bastien
2025
On Writing Well, 30th Anniversary Edition_cover
On Writing Well, 30th Anniversary EditionWilliam Zinsser
2012
On Writing Well, 30th Anniversary Edition
On Writing Well, 30th Anniversary Edition
William Zinsser
2012
Sales Force Management_cover
Sales Force ManagementMark W. Johnston, Jessica Ogilvie, Greg W. Marshall, Jessica L. Ogilvie
2025
Sales Force Management
Sales Force Management
Mark W. Johnston, Jessica Ogilvie, Greg W. Marshall, Jessica L. Ogilvie
2025
The New Strategic Brand Management_cover
The New Strategic Brand ManagementJean-Noël Kapferer
2012
The New Strategic Brand Management
The New Strategic Brand Management
Jean-Noël Kapferer
2012
Tourism Marketing_cover
Tourism MarketingAlastair M. Morrison
2022
Tourism Marketing
Tourism Marketing
Alastair M. Morrison
2022
Strategic Planning for Public Relations_cover
Strategic Planning for Public RelationsDeborah A. Silverman, Ronald D. Smith
2024
Strategic Planning for Public Relations
Strategic Planning for Public Relations
Deborah A. Silverman, Ronald D. Smith
2024
Sales Management_cover
Sales ManagementThomas N. Ingram, Raymond W. LaForge, Ramon A. Avila, Charles H. Schwepker Jr, Michael R. Williams, Charles H. Schwepker Jr.
2024
Sales Management
Sales Management
Thomas N. Ingram, Raymond W. LaForge, Ramon A. Avila, Charles H. Schwepker Jr, Michael R. Williams, Charles H. Schwepker Jr.
2024
Diffusion of Innovations, 5th Edition_cover
Diffusion of Innovations, 5th EditionEverett M. Rogers
2003
Diffusion of Innovations, 5th Edition
Diffusion of Innovations, 5th Edition
Everett M. Rogers
2003
Business-to-Business Marketing_cover
Business-to-Business MarketingRoss Brennan, Louise Canning, Raymond McDowell
2020
Business-to-Business Marketing
Business-to-Business Marketing
Ross Brennan, Louise Canning, Raymond McDowell
2020
Marketing 5.0_cover
Marketing 5.0Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
2021
Marketing 5.0
Marketing 5.0
Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
2021
Brand Management_cover
Brand ManagementTilde Heding, Charlotte F. Knudtzen, Mogens Bjerre
2020
Brand Management
Brand Management
Tilde Heding, Charlotte F. Knudtzen, Mogens Bjerre
2020
Marketing Channel Strategy_cover
Marketing Channel StrategyRobert W. Palmatier, Eugene Sivadas, Louis W. Stern, Adel I. El-Ansary
2019
Marketing Channel Strategy
Marketing Channel Strategy
Robert W. Palmatier, Eugene Sivadas, Louis W. Stern, Adel I. El-Ansary
2019
Sports Marketing_cover
Sports MarketingMichael J. Fetchko, Donald P. Roy, Vassilis Dalakas, Michael J. J. Fetchko, Donald P. P. Roy
2024
Sports Marketing
Sports Marketing
Michael J. Fetchko, Donald P. Roy, Vassilis Dalakas, Michael J. J. Fetchko, Donald P. P. Roy
2024
The Strategy and Tactics of Pricing_cover
The Strategy and Tactics of PricingGeorg Müller, Thomas T. Nagle, Evert Gruyaert
2023
The Strategy and Tactics of Pricing
The Strategy and Tactics of Pricing
Georg Müller, Thomas T. Nagle, Evert Gruyaert
2023
Marketing and Managing Tourism Destinations_cover
Marketing and Managing Tourism DestinationsAlastair M. Morrison
2023
Marketing and Managing Tourism Destinations
Marketing and Managing Tourism Destinations
Alastair M. Morrison
2023
Entrepreneurial Marketing_cover
Entrepreneurial MarketingBeth Goldstein
2019
Entrepreneurial Marketing
Entrepreneurial Marketing
Beth Goldstein
2019
Flying Off Course_cover
Flying Off CourseRigas Doganis
2019
Flying Off Course
Flying Off Course
Rigas Doganis
2019
Social Media Strategy_cover
Social Media StrategyJulie Atherton
2023
Social Media Strategy
Social Media Strategy
Julie Atherton
2023
eMarketing_cover
eMarketingRaymond Frost, Alexa K. Fox, Terry Daugherty
2022
eMarketing
eMarketing
Raymond Frost, Alexa K. Fox, Terry Daugherty
2022
Digital Marketing Excellence_cover
Digital Marketing ExcellenceDave Chaffey, PR Smith
2022
Digital Marketing Excellence
Digital Marketing Excellence
Dave Chaffey, PR Smith
2022
Hey Whipple, Squeeze This_cover
Hey Whipple, Squeeze ThisLuke Sullivan
2022
Hey Whipple, Squeeze This
Hey Whipple, Squeeze This
Luke Sullivan
2022
The Marketing Agency Blueprint_cover
The Marketing Agency BlueprintPaul Roetzer
2011
The Marketing Agency Blueprint
The Marketing Agency Blueprint
Paul Roetzer
2011
Social Marketing_cover
Social MarketingNancy R. Lee, Philip Kotler
2019
Social Marketing
Social Marketing
Nancy R. Lee, Philip Kotler
2019
Digital Marketing Strategy_cover
Digital Marketing StrategySimon Kingsnorth
2019
Digital Marketing Strategy
Digital Marketing Strategy
Simon Kingsnorth
2019
Entrepreneurship_cover
Entrepreneurship
2018
Entrepreneurship
Entrepreneurship
2018
The Live Music Business_cover
The Live Music BusinessAndy Reynolds
2021
The Live Music Business
The Live Music Business
Andy Reynolds
2021
Key Account Management_cover
Key Account ManagementPeter Cheverton
2015
Key Account Management
Key Account Management
Peter Cheverton
2015
Social Media Communication_cover
Social Media CommunicationJeremy Harris Lipschultz
2023
Social Media Communication
Social Media Communication
Jeremy Harris Lipschultz
2023
Influencers and Creators_cover
Influencers and CreatorsRobert V Kozinets, Ulrike Gretzel, Rossella Gambetti
2023
Influencers and Creators
Influencers and Creators
Robert V Kozinets, Ulrike Gretzel, Rossella Gambetti
2023
Sustainability Marketing_cover
Sustainability MarketingFrank-Martin Belz, Ken Peattie, Naz Onel
2025
Sustainability Marketing
Sustainability Marketing
Frank-Martin Belz, Ken Peattie, Naz Onel
2025
Becoming a Public Relations Writer_cover
Becoming a Public Relations WriterNatalie T. J. Tindall, Amber L. Hutchins, Ronald D. Smith
2025
Becoming a Public Relations Writer
Becoming a Public Relations Writer
Natalie T. J. Tindall, Amber L. Hutchins, Ronald D. Smith
2025
Marketing and Sustainability_cover
Marketing and SustainabilityPia A. Albinsson, Hugo Guyader, Mikael Ottosson, Anders Parment
2024
Marketing and Sustainability
Marketing and Sustainability
Pia A. Albinsson, Hugo Guyader, Mikael Ottosson, Anders Parment
2024
Marketing 6.0_cover
Marketing 6.0Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
2023
Marketing 6.0
Marketing 6.0
Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
2023
Contemporary Selling_cover
Contemporary SellingMark W. Johnston, Greg W. Marshall
2016
Contemporary Selling
Contemporary Selling
Mark W. Johnston, Greg W. Marshall
2016
Kapferer on Luxury_cover
Kapferer on LuxuryJean-Noël Kapferer
2015
Kapferer on Luxury
Kapferer on Luxury
Jean-Noël Kapferer
2015
Retail Marketing Management_cover
Retail Marketing ManagementDhruv Grewal
2018
Retail Marketing Management
Retail Marketing Management
Dhruv Grewal
2018
Book Yourself Solid_cover
Book Yourself SolidMichael Port
2017
Book Yourself Solid
Book Yourself Solid
Michael Port
2017
Using Artificial Intelligence in Marketing_cover
Using Artificial Intelligence in MarketingKatie King
2019
Using Artificial Intelligence in Marketing
Using Artificial Intelligence in Marketing
Katie King
2019
Blue Ocean Strategy, Expanded Edition_cover
Blue Ocean Strategy, Expanded EditionW. Chan Kim, Renée A. Mauborgne
2014
Blue Ocean Strategy, Expanded Edition
Blue Ocean Strategy, Expanded Edition
W. Chan Kim, Renée A. Mauborgne
2014
Inspired_cover
InspiredMarty Cagan
2017
Inspired
Inspired
Marty Cagan
2017
E-marketing_cover
E-marketingRaymond D. Frost, Alexa Fox, Judy Strauss
2018
E-marketing
E-marketing
Raymond D. Frost, Alexa Fox, Judy Strauss
2018
Marketing Mistakes and Successes_cover
Marketing Mistakes and SuccessesRobert F. Hartley, Cindy Claycomb
2013
Marketing Mistakes and Successes
Marketing Mistakes and Successes
Robert F. Hartley, Cindy Claycomb
2013
Contemporary Selling_cover
Contemporary SellingMark W. Johnston, Greg W. Marshall, Jessica L. Ogilvie
2025
Contemporary Selling
Contemporary Selling
Mark W. Johnston, Greg W. Marshall, Jessica L. Ogilvie
2025
The New Rules of Marketing & PR_cover
The New Rules of Marketing & PRDavid Meerman Scott
2024
The New Rules of Marketing & PR
The New Rules of Marketing & PR
David Meerman Scott
2024
Internal Communication Strategy_cover
Internal Communication StrategyRachel Miller
2024
Internal Communication Strategy
Internal Communication Strategy
Rachel Miller
2024
Marketing Communications_cover
Marketing CommunicationsPR Smith, Ze Zook
2024
Marketing Communications
Marketing Communications
PR Smith, Ze Zook
2024
Cosmetics Marketing_cover
Cosmetics MarketingLindsay Karchin, Delphine Horvath
2023
Cosmetics Marketing
Cosmetics Marketing
Lindsay Karchin, Delphine Horvath
2023
The Brand Book_cover
The Brand BookDaryl Fielding
2022
The Brand Book
The Brand Book
Daryl Fielding
2022
Marketing Fashion Third Edition_cover
Marketing Fashion Third EditionHarriet Posner
2024
Marketing Fashion Third Edition
Marketing Fashion Third Edition
Harriet Posner
2024